Judul Pengabdian:

PKM PENDAMPINGAN LITERASI BUSINESS PLAN UNTUK MENINGKATKAN PENGETAHUAN DAN KETERAMPILAN BERWIRAUSAHA SANTRI PESANTREN NURUL JADID

Pengabdi:

Dr. Tirmidi - Pendidikan Bahasa Inggris

Tahun:

2021

Lokasi:

pondok pesantren nurul jadid Probolinggo

Sumber Dana:

Internal PT

Abstraksi:

In the current era, various kinds of business models are very diverse, starting from Shopee applications, online driver and so on. Students' understanding of business models is still minimal. Therefore, business literacy is needed by providing an understanding of various business activities such as student entrepreneurship activities and training in business. Business Plan Analysis Literacy Assistance in Santri Entrepreneurship at Nurul Jadid Islamic Boarding School was to form students who were ready to become entrepreneurs in the future. Business literacy is very important to shape business behavior for students. The implementation of this entrepreneurial literacy program was aimed at female students of the Nurul Jadid Islamic Boarding School. The implementation of this community service was conducted with the concept of Local product manufacture. Then the product was analyzed with a business plan model and marketing mix. The results of this literacy, indicated that female students of Nurul Jadid Islamic Boarding School did not know what the business plan and marketing mix were in theory, but in practice they knew it. In addition, this literacy activity had opened the horizon to practice business activities with other products or businesses on a large scale.

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